Our Story
Built around better work, better service and a commitment to keep improving.
Built Without Cutting Corners.
Absolute Wheel Repair was founded in 2017 with a simple goal: provide the highest-quality wheel repair experience possible without cutting corners.
From the beginning, that meant more than making damaged wheels look good again. AWR was built around quality workmanship, honest communication and treating customers with respect.
As the company has grown, so has our commitment to improvement. Better equipment, better processes, better training and a growing team have expanded what AWR can do while the standard behind the work has stayed the same.
Always Improving.
Continuous improvement isn't just something we expect from the shop. It's one of the values AWR was built around.
Modern wheels come in an enormous range of sizes, materials, finishes and designs. As those wheels have changed, we've continued investing in the equipment, training and processes needed to repair them properly.
Our capabilities have grown to include wheel straightening, refinishing, tire service and precision CNC re-cutting for qualifying machined and diamond-cut wheel faces.
Better equipment gives us more capability, but equipment alone isn't the goal. The goal is to keep learning, improve the process and produce better work than we did yesterday.
Do the Right Thing, Even When No One Is Watching.
AWR was built on the belief that the way we do the work matters just as much as the finished result. We want customers to understand what we find and why we're recommending a repair. That means educating rather than pressuring, communicating honestly and recommending work based on safety and integrity.
What We Value
The standards behind the work start with the standards we set for ourselves. These values guide how we work, how we treat people and how we continue building AWR.
Continue Improving, Making Progress
Stay in a learning state. Recognize your progress by comparing yourself to who you were before, stay open to what others can teach you and keep making changes worth making.
Helping Others Improve, Lending a Hand
Find the good in people and help when someone needs it. Treat people with kindness, support those around you and remember to pay forward the help you receive.
Leading by Example, Keeping Our Word
If we say we're going to do something, we give it our best effort and do everything we can to follow through. The example we set can help the people around us believe bigger goals are possible.
Respect Others' Opinions, Not Arguing
Listen without turning disagreement into conflict. Open conversation helps us learn, preserve relationships and understand perspectives other than our own.
Accountability, Taking Responsibility
Own your part when something goes wrong and help solve the problem. Pointing blame doesn't fix mistakes. Responsibility, communication and action move everyone forward.
Gratitude, Self-Reflection
Be grateful for the opportunities, victories and lessons along the way. Appreciate your team, your family and the people around you while continuing to learn from both success and setbacks.
Raise the Standard for Wheel Repair.
Our goal is to establish Absolute Wheel Repair as the premier wheel repair company in Florida through exceptional service, quality craftsmanship and continuous improvement.
We take pride in our work and put the best interests of the customer first. Even when we aren't able to help with a particular job, we want customers to leave with a better understanding of the problem and the right direction for solving it.
That commitment to the work, the customer and the relationships we build is how we intend to keep earning trust as AWR grows.
We Don't Just Repair Your Wheel. We Stand Behind It.
AWR service continues after the repair. Our guarantee and follow-up care are designed to keep your wheels looking their best long after you leave the shop.
Learn About Our GuaranteeEvery Wheel Gets Our Four-Point Inspection
We look beyond the obvious damage before recommending a repair.
One Customer. One Wheel at a Time.
Our reputation has been built the same way our company has: one customer and one wheel at a time.
Have a Wheel That Needs Attention?
Send us a few photos and we'll help you figure out what it needs and what the repair may cost.